Built by Legacy. Driven by Passion. Positioned for Growth.
Invest in the Future of American Performance & Design
Join the movement redefining American muscle, performance engineering, and story-driven design. Cassar Performance & Design is where legacy, precision, and heart converge — and now, we’re opening the door to visionary investors who see the road ahead.
Our Purpose, Your Opportunity
At CPD, we don’t just build cars — we build American legacy.
Cassar Performance & Design is a next-generation bespoke vehicle builder, design studio, and premium performance brand rooted in four generations of automotive heritage. We are the future of high-end Pro Touring & Restomod builds, modern muscle reengineering, and bespoke design that stirs emotion.
From one-of-a-kind showstoppers like C10 SS/R & Declaration, to scalable production-ready performance platforms, we’re crafting the future of American car culture — with a business model designed for long-term growth, licensing potential, and passionate client loyalty.
Why Invest in CPD?
The industry is saturated with trends — but legacy never goes out of style.
Signature Builds, Unrivaled Storytelling
Our builds aren’t just mechanical marvels — they’re cinematic expressions of American values, identity, and performance.
High-Margin Custom & Turn-Key Builds
From six-figure restomods and Pro-Touring machines, to production-ready modern muscle, our model delivers flexible revenue per vehicle.
Scalable E-Commerce Platform
From industry leading performance brands, CPD-branded parts, curated SKUs, and exclusive merchandise - all designed to scale through a passionate, engaged following.
White-Glove Service. Blue-Collar Heart.
CPD is where precision fabrication meets honest American grit — and where every client is treated like family.
Positioned for Media, Licensing & Brand Partnerships
With design studio services, brand storytelling, and automotive media relationships, CPD is poised for cultural impact.
CPD’s Revenue Channels Are Built for Acceleration
How We Make Money
-
Six-figure, client-commissioned vehicles (e.g., C10 SS/R & Declartion)
Hero builds for media, marketing, auto-cross, and show circuits
-
Scalable, serialized Pro Touring muscle cars
Modern performance drivetrains, full restorations
-
Full-service digital renderings, CAD Design, 3D Modeling, and consultations
Serving both clients and other shops
-
Leading performance leading branded chassis, suspension, powertrain, components.
Shop by Ford/Chevy year, brand, category
-
Strategic partnerships with automotive media, apparel, and creative outlets
Potential for show features, documentaries, and brand licensing
Momentum in Motion
Since 2021, CPD has transformed from a one-man vision into a growing national brand. We’ve completed our first public build (Project Freedom), secured strategic brand partnerships, developed a fully integrated digital platform, and built a loyal online audience ahead of our first major product launches. With over $145K in founder investment, a high-profile SEMA debut in the pipeline, and a robust marketing agency on retainer, CPD has laid the groundwork for a scalable, story-driven performance brand that’s ready to go to market.
400K+ views across launch content and campaigns (YouTube, HOT ROD, etc.)
120% audience growth across social platforms in the last 12 months
$25K–$40K/month projected e-commerce revenue pipeline from curated parts store
Led by Legacy
Founded by Kevin Michael Cassar — a man forged by faith, family, and four generations of blue-collar horsepower.
Kevin’s roots stretch back to the factory floors of Ford Motor Company, the tools of his grandfather’s garage, and the Marine values passed down from his great-uncle. CPD is more than a business — it’s a calling. With over a decade in digital marketing and a lifetime of automotive passion, Kevin now leads CPD with one goal in mind: to build something that will outlive him.
This brand was born from a promise — that legacy still matters in America.
INVESTMENT & USE OF FUNDS
Our plan for using investor funds is intentional and growth-focused. 50% will be allocated to Staffing, Cash Flow Reserves, Capital & Payroll—supporting the hiring of elite fabricators, painters, designers, engineers, sales professionals, and VP-level leadership, while maintaining operational flexibility. 20% will go toward securing and equipping the CPD
headquarters with professional-grade lifts, tools, fabrication equipment, and safety systems. 15% will fuel the official launch of the CPD brand through a full-scale marketing push—including website rollout, content production, PR, and campaigns led by Sexton Marketing & Co. The final 15% will build our e-commerce and product infrastructure, including Cerakote certification, private-label performance parts, premium packaging, and digital assets to monetize our offerings online.
The Road Ahead Starts Here
You’re not just investing in a company — you’re investing in a legacy.
Join us as we reshape the future of American performance, one bolt, one brushstroke, and one bold decision at a time.
Disclaimer
This landing page is for informational purposes only and does not constitute an offer to sell or a solicitation to buy securities. Any investment is subject to qualification and risk. Please contact our team for full investor relations documentation.